In this year’s edition, all booth allocations
were conducted electronically, ensuring maximum transparency and eliminating
potential favoritism. “For the first time, policy-making was separated from
execution, with a policy council involving industry associations setting strategic
priorities, while operational management was handled by the National
Petrochemical Company’s PR team,” Maghareh explained.
The exhibition spans more than 34,000 square
meters indoors and approximately 3,000 square meters outdoors, accommodating
around 700 Iranian companies. International participation includes 67
companies, with Chinese firms accounting for the largest share despite a
reduction in space compared to previous years, partly due to temporary embassy
closures and travel advisories.
To facilitate business deals, around 200 foreign
traders attended, participating in B2B meetings with exhibitors. Over 40
workshops and technical sessions were organized during the four-day event,
highlighting the latest polymer technologies, machinery, and end products.
Significant upgrades were introduced to
IranPlast’s virtual platform, allowing companies to maintain dedicated pages,
showcase products, arrange appointments, and conduct online meetings—even after
the exhibition ends. Live streaming capabilities were also added to enhance
engagement.
Maghareh emphasized the broader significance of
IranPlast, stating, “While major petrochemical firms have international
marketing channels, this exhibition provides smaller companies with a unique
opportunity to access global markets. Additionally, hosting foreign delegations
strengthens Iran’s economic diplomacy and political security, tying
international interests closely to the country.”